Talkshow Communication: Multimedia communication training

Web writing workshop

 

  • Marketing & PR practitioners

  • Internal Comms practitioners

  • E-Learning develpers

  • Identify the general characteristics of how people read Web text

  • Write Web text that's easy to read, following the emerging Web grammar

  • Structure a story to improve readability

  • Incorporate non-linear narrative.

  • Hands on workshop

  • Maximum of 8 participants

  • On demand for corporate clients

  • Talk to us about schedules in your area

  • 1.5-days

 

Web Writing

 

Most of what has been written on the Web is not read.  That's right.  Millions of people writing content and billions not reading it. 

That's why it's so important for anyone creating content for the Web to learn key web writing skills.  You can't afford to invest in a Web site that no-one is going to read.

Unfortunately, traditional writing techniques usually fail on the Web.  This has been proven by countless empirical studies.  But there are methods of web writing that will improve readability and get people reading your text.

This intensive one-and-a-half day workshop on web writing will show you how people read the Web.  You'll learn how to create text that actually works in tandem with the way surfers read.  You'll learn the emerging grammar of web writing. 

We'll teach you to write content that is quick and easy to read.  We'll teach you how to structure your content for easy scanning.  And we'll offer tips for speeding up the writing process. 

Our experience gives you the edge

Talkshow Communication teaches web writing to some of the world's leading broadcasting and newspaper publishing companies.  You'll be learning professional skills that leading media organizations learn.

Tap into the expertise of Talkshow Associates at this workshop.  Our associate trainers have produced content for leading broadcasters and publishers around the world.  And they haven't just learned their skills by picking up a textbook.  They've learned them on the job under pressure in some of the world's most demanding organizations.

This workshop is focused on understanding the web and equipping you to write in a way that will draw in surfers and get your message out to the world.   

This workshop is ideal for you if you're in marketing, internal communications, e-learning, or you just want your content to be read, listened to or viewed.

Why you'll benefit from this workshop

This workshop is designed to give you the practical skills to write well.  Unlike some courses available today, our training teaches professional skills that are used by the media and communication industries.

Our training approach is performance based.  We don't just talk about writing.  We help you write better content.  We follow the latest educational methods to guarantee the learning sticks.

Talk to us about how we can deliver this course in your organization.  CLICK HERE for contact details.

 

 

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Talkshow Communication Ltd and Licensors.  All Rights Reserved.